Big Data: Too Much of a Good Thing?

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Information Management, January 2014 Dr. Werner Hopf Lauded as the next powerful driver of innovation, competitiveness and operational productivity, big data is increasingly being leveraged by forward looking organizations of all sizes to gain a competitive advantage. Big data contains a virtual treasure trove of information about customers, trends and countless other valuable insights which may have the potential to transform businesses. However, in the race to unlock this promise, many enterprises now find they have more data than they are capable of handling. Here’s how CIOs, data warehouse managers and others can build the business case for data volume management to help them more effectively manage this data deluge. Download_PDF

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Big Data: Too Much of a Good Thing?

Information Management, January 2014
Dr. Werner Hopf

Lauded as the next powerful driver of innovation, competitiveness and operational productivity, big data is increasingly being leveraged by forward looking organizations of all sizes to gain a competitive advantage. Big data contains a virtual treasure trove of information about customers, trends and countless other valuable insights which may have the potential to transform businesses. However, in the race to unlock this promise, many enterprises now find they have more data than they are capable of handling. Here’s how CIOs, data warehouse managers and others can build the business case for data volume management to help them more effectively manage this data deluge.

Download_PDF